Nathaniel House | Service Next Medical

Nathaniel House

Nathaniel House

Senior Director of Service Solutions Zimmer Biomet

March 2, 2027

9:50 AM Keynote: One System, One Truth: Building a Single Source of Reality Across CRM, ERP and FSM Nathaniel House

Field service organizations routinely accumulate ten or more ERPs and CRMs through acquisitions and quick-fix solutions, creating what practitioners call "multiplatform hell," environments where one piece of software exists just to make two other systems talk to each other. This session breaks down what to evaluate when architecting FSM/CRM/ERP integrations, from composable middleware and API readiness to end-to-end business process mapping that keeps both field technicians and back-office teams aligned. You'll hear how hard-won lessons on the hidden total cost of ownership behind point solutions, including the exponential cost of stitching together disconnected systems, the change management burden of standardizing acquired companies onto one platform, and when "ripping the bandaid off" beats slow, piecemeal integration. Attendees will leave with a practical framework for deciding when to consolidate onto a single platform, when middleware architecture makes more sense, and how to build the business case and governance structure to avoid repeating the same integration mistakes. 

  • Recognizing the warning signs of "multiplatform hell" 
  • Developing a decision framework for build vs. consolidate vs. middleware  
  • Understanding the true, often-hidden TCO of point solutions 

Check out the incredible speaker line-up to see who will be joining Nathaniel.

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